Construct Sets

You may need to construct sets for a setting you’d like to have. But for scenes where an actual location will do, you’ll need to do some scouting to find the best spots. Take a camera with you and do as much traveling as possible, snapping shots of places you think will serve as the perfect setting for particular scenes.

My tip: Always consider the space required by the cast and crew. Don’t choose a cramped, narrow space where only the actors will fit well and not the cameras, lights, etc.

Every business needs videos.

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Assembling Your Team

Assembling your team can be both exciting and nerve-wracking. I recommend you take as much time as needed to find the right people for your film. For crew members, be sure to consider their past work and experience and request showreels or any examples if available. You should also hold auditions to find the best actors and actresses for your roles.

My tip: Don’t feel obligated to include friends and family in your project. This is your film, which means choosing the best people for the job. Hopefully, your acquaintances are professional enough to accept when you don’t think they’re a fit for your project.

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Gather Your Equipment

Fortunately for beginners, we live in a time where high-quality digital cameras are made to be affordable for personal and recreational use. You can practice videography with gadgets that you may already have. Consider your iPhone or Android smartphone, as long as you keep these simple things in mind:

Use the back camera for better quality footage

Shoot in landscape mode (horizontally instead of vertically)

Turn on the overlay grid on your screen, if you have it, when shooting video. This gives you a handy guide for keeping your phone level

If you have the budget for it, we recommend purchasing a gimbal stabilizer for your camera for steadier handheld shots, an external microphone for better audio, and a reliable video tripod.

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Storyboard

FA storyboard is a sequence of drawings that represent the shots you plan to film, and can be a critical part of the filmmaking process. We highly recommend this process because it helps you visualize each scene and decide on things like camera angles, shot sizes, etc. You’ll discover your storyboard’s true value when it helps communicate what you’re trying to go for to other people on the set. And for those of you who think, “I can’t draw,” photographing your storyboards can be a quick solution. Your camera phone works fine for this. Just take a couple of friends to your location and tell them, “You stand here, you stand there,” and take pictures. Take lots of pictures from lots of different vantage points. Then select the ones you like best, and there’s your storyboard. Doing this has the added advantage of showing you what’s really possible. Because we often draw storyboards, then discover to our disappointment, that we’d have to demolish-+ a wall to get the perspective that we’ve imagined.

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The Script

The script is where you’ll put down the story, setting, and dialogue in linear form. This important tool will be used by the rest of the team to know what’s going to happen in the film. You’ll also be using your own script as a reference throughout the process as well since you may need to refresh yourself on certain actions, dialogue lines, and more.

My tip: Don’t be afraid to make changes to the script even after you think it’s ready. More often than not, better ideas will come to you well after this stage in the filmmaking process.

And don’t be afraid to let your actors improvise, whether it’s in rehearsal or on the set. You may be surprised at what your actors are able to imagine from their character’s point of view. This is especially true for filmmakers who may not be great at writing dialogue.

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The Idea

There is a lot that goes into making a film. Overall, some of the most important parts of the filmmaking process include:

The Idea

Every movie you’ve ever seen first starts with an idea in someone’s brain. Although things change as a project goes on, the story you come up with in the beginning will serve as the foundation on which everything else will be built. Start thinking about the kind of story you want your film to tell and all the important story elements involved: plot, characters, conflict, etc.

Ideas pop into our heads unexpectedly! Be sure to have somewhere to save ideas on your phone or carry a journal. It’s also a good idea to create a folder in which you save newspaper and magazine articles, snippets of overheard dialogue, notes on characters you see on the street, and even dreams. You may not know what to do with these things now, but the day will come when you do.

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Jogging

Jogging is the sin of walking while shooting. Joggers give no thought to the fact that the image is

bouncing around like a milk can in the bed of a Model T.


Moving shots are dramatic and exciting, so go for them! But to ensure that most of the movement is

forward rather than up and down, observe these simple rules for hand-held shooting:

Zoom the lens to its wide-angle setting to minimize shake. The telephoto position magnifies the

jitters along with everything else.

Don’t touch the viewfinder with your forehead (a snap if you have an LCD screen finder).

Walk with both knees and elbows bent so that your arms and legs act as natural shock

absorbers.

Move much more slowly than normal, so that the scene passing your lens has a chance to register

with viewers.

Pretend the camcorder you’re carrying is a very full, very hot cup of coffee–and you’d better not spill a drop!


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Motorzooming

Motorzooming is the sin of, well, zooming. No matter how nifty your wide-range, multi-speed, auto-zoom feature may be, the fact is that on-screen zooms are a dull waste of viewer time and professionals don’t use them except in two circumstances:

Real-time coverage like news and sports, when the need to keep an image on the screen mandates
zooming between compositions.
Situations that require a progressive revelation of the image: The dark figure at the door pulls a sinister tool from her pocket. We zoom in to reveal that it is… her door key!
If you have a zoom lens, zooming is inescapable because it’s the only way to change image size without physically moving forward or back. But plan your shots to eliminate these zooms. If editing in the camera, zoom to recompose your image between shots. If you’re going to edit your footage later, zoom as quickly
as possible between compositions, knowing that you’ll leave the zooms on the cutting room floor.
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You should stabilize your footage

Stabilizers are really nice, fam. They can help transform a shakey, unwatchable smear into a beautiful, fluid, kind of sexy piece of digital art. So, if you have the resources to get your hands on one, do it. You won't regret it.

If you don't have the resources to get one, that's okay. There are ways to make your footage look more stable that don't cost any money, including setting your camera on a solid surface, using a string to create a triangular base with your feet, or perfect the ninja walk.

Whatever you can do to make your footage more smooth, do it. Your audience will certainly appreciate it.

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You should not shoot from the same angle all the time

It's always good to get a different perspective, especially when filming. We're always seeing things at eye-level, so seeing that same point of view throughout an entire film can get really, really boring. To fix this, just try shooting from different angles. Get on the ground and shoot some worm's eye shots or get on a ladder and do some high angles. You can even go nuts and get an overhead or put your camera in the fridge while your subject guzzles half a gallon of almond milk.

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Bobcat

This bobcat kitten made my day. I was very lucky to find this playing and be able to film it through a window.

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Motor Zooming

You should not zoom so much

The 80s are over, okay? Stop with the crazy zooming. I mean, not because the style but because it'll make it super hard for your audience to know what the hell they're looking at.

Think about it: what were your mom and dad doing the entire time while they filmed your tot soccer games and horrible and long school concerts? Yeah, they were zooming in and out constantly, making your 0-0 tie and the sound of 50 children playing "Twinkle Twinkle" on recorders not the worst thing about watching those videos.


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Backlighting

Okay, so you're shooting outdoors. If you don't have additional lighting to put in front of your subjects, don't use the sun as a backlight. For real. You're going to end up either blowing out your sky or underexposing your subjects. It's not a good look and it screams "I have no idea what I'm doing!"

If you have lights, set them up in front of your subject so you can have a balanced exposure...one that properly exposes the sky and your subject. If you don't, just move your subject so the sun becomes the key light rather than the backlight.


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Let's have proper headroom

Okay, so there are rules in filmmaking, gang (sorry, rulebreakers), and one that a lot of inexperienced filmmakers break deals with headroom. What the froomp is headroom? It's the space between the top of the frame and the top of your subject's head. Having too much or too little creates an unbalanced composition, with too much-causing viewers to feel unsettled with the floating head aesthetic and too little (top of the head cut off) causing them to feel claustrophobic. Also, this rule can definitely be broken, but you better have a reason, pal.

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Snap Shooting: Record All The Action

Whenever you're getting a shot of some action and you think, "Yeah, that's good. I'm going to stop recording now," just go ahead and keep rolling for another 10/20/30 seconds. Why? Because it'll save your ass when you head into your edit. There's seriously nothing worse than editing a scene and needing a shot to be just a touch longer...like a fuggin' half a second would turn a mediocre sequence into a masterpiece. (I might be exaggerating, but I'm also not.)

Let your shots breathe, let them linger, and don't be so eager to stop recording.

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Firehosing: Don't shoot everything

I have usually been asked about videography tips to make good videos. But sometimes there are tips for things that you should not do when you make a video.

Firehosing: Don't shoot everything

The cool thing about digital cameras is that they allow you to capture as much footage as you want. The not-so-cool thing about digital cameras is that they allow you to capture as much footage as you want. This strength can also be a huge weakness because many times this leads to filmmakers not having to think very hard about what they're shooting, capturing everything, even if there's no reason or intention behind it.

Don't do this. Plan your shots ahead of time. Think long and hard about what you want to communicate to your audience through your images. Essentially, be intentional.


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The 20 most influential movies of all time

This list is a result of a study that includes box office numbers aren't the only thing that are indicators of a movie's success.

A study from the University of Turin analyzed the way movies have performed on IMDB.

The study focused on whether or not they have been influential for other movies or cultures.

I am impressed to see on this list is that majority of the movies are black and white and made before the 1950s. Something to think about.

20 "Bronenosets Potemkin" 19 "Gone With The Wind" 18 "Dr. Strangelove" 17"Cabiria" 16 "The Searchers" 15"Nosferatu" 14 "Jaws" 13 "The Godfather" 12 "Dracula" 11 "Casablanca" 10 "Snow White and the Seven Dwarfs" 9 "Frankenstein" 8 "The Birth of A Nation" 7 "Citizen Kane" 6 "Metropolis" 5 "2001: A Space Odyssey" 4 "King Kong" 3 "Psycho" 2 "Star Wars" and 1 "The Wizard of Oz".

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Reasons why you should be using video in your social media

Track Engagement

It’s important to monitor your video’s progression to find out what works and, more importantly, what doesn’t. Whether your posted videos are paid campaigns or organic posts, their progress should aid future video marketing endeavors. Most social media channels have analytic features built-in. Whilst views and shares are a good indicator of the popularity of your videos, be sure to pay close attention to click-throughs and that your desired call to action is delivered.

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Personify Your Business

Videos are a great way to let your followers see the people and processes behind the business – contributing to your brand’s transparency. It’s a great illustration of the company if you can humanise what you do, after all people do business with people. Behind the scenes videos reveal how you work and create familiarity with the people inside your brand, demonstrating why prospects should want to work with you. If you persist in posting only business-related content, people that engage with you will start to tune out if your content is not diverse, human or entertaining enough.

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Opens the Door to Creativity

There are only so many ways you can tackle the photo+caption format. Video, on the other hand, because it is so versatile allows businesses to think outside the box when it comes to their content.

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